Introduction

Despite the increasing digitalisation of services and products, trade fairs in the B2B sector are becoming increasingly important. So why not bring digitalization directly to your trade fair booth? Trade fair booths are no longer just a place to get in touch with your partners and potential customers, they can also become digital experience spaces. Show your product or company vision with digital solutions and become an experience at every trade fair.

Digital solutions help you to explain and visualize your products and services to customers and other stakeholders. With interactive touchscreen walls or the use of state-of-the-art augmented reality glasses, you can bring your products closer to customers in all dimensions.

In this way you create communication occasions that are an effective lever for sales activities at your trade fair stand.

Our APPROACH

To find the perfect installation for your booth together with you, we don't start with the technology, we start with you and your strategic goals.

First we clarify the most important question: What should the potential customer take with him? Following the strategic concept, we develop both a technical concept and the story behind it.

Then the magic begins... We build the right tool for your trade fair, perfectly tailored to your needs! We support you from the first live use to the roll-out. RECORDBAY stands by you as a reliable partner and brings your brand into the digital age at trade fairs.

Interactive Touchscreens

Communicate topics with just one simple touch.

"Ventuz" software allows you to develop applications that can be brought to life by touch. Through a simple control, customers discover information, videos and pictures independently. On request, we integrate your 3D models or CAD data and thus explain even complex products down to the smallest detail. Interactive touch screens are the perfect solution to present your hard to transport or display products. They save you transport costs and can be used flexibly anywhere.

Tangible Tables

The use of our tangible tables is perfectly suited for products or configurators that require explanation. In order to be able to score points in customer discussions at the trade fair, the easiest possible operation will help you. The content on the tables can be controlled directly by the customer through pucks. Using 3D printing, these can also be created as a small model of your product.

On the tables themselves, you have the possibility to integrate videos, animations, 3D models or graphics. Set the focus here on your product, your company philosophy or the USP.

Augmented Reality

Extend your trade fair experience digitally.

With Augmented Reality you have the possibility to introduce your customers deeper into your services. Scan your products directly on site with an iPad or show customers interior views or molecular structures of your product in 3D. Our well thought-out object tracking directly captures all pages of your model and can be enriched with additional information. Further application examples include configurators, table stories and complex functional sequences in AR.

Mixed Reality

Expand reality. With devices like Microsoft's HoloLens 2, you can immerse yourself in new worlds without losing sight of reality. Present in a new dimension - alone or in a group. It has never been easier to change or enlarge virtual objects. With our control apps you can easily guide your customers through your presentation or let them discover your products for themselves.

Virtual Reality

Immerse yourself in new worlds.

In the middle of the noisy and often stressful trade fair environment, you can take your customers into new fascinating worlds. Use Virtual Reality for exciting stories about your products and your brand.

Virtual Reality experiences can be realized both mobile and stationary with high-end VR glasses. We advise you which points, such as a sufficiently large area or seating, need to be taken into account in the various solutions. No matter what your basic idea is - 360° film or complete virtual and interactive story - we will develop your VR story!

Media Production (Digital Signage
at trade fairs)

Have you already integrated screens into the design of your trade fair stand?
Now you need high-quality content. Since the sound doesn't really work well at trade fairs, your content needs to be visually convincing. Here we help you to adapt all media formats directly in the conception. By using different formats, impressive effects can be achieved that catch the eye. To ensure that your recognition value is also guaranteed at various trade fairs, we are happy to support you in the development of a comprehensive CI for all trade fair relevant content formats.

Get in TOUCH

Sebastian Neubacher
HEAD OF VFX, FILM & MIXED REALITY
sebastian@recordbay.de

02161-27758-24

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